Mukta Arts Ltd. launches "Mukta A2 Cinemas" – a cost effective multiplex-movie-watching experience with competitive ticket pricing, with its first cineplex rollout at Centresquare Mall, Vadodara on July 15th, Friday. The latest movies, including Zindagi Na Milegi Dobara and Harry Potter and the Deathly Hallows Part 2 in 3D, will be screened.

Strategically located at the best mall in Vadodara – CentreSquare Mall, it has in its vicinity major brands such as Mainland China, Rajdhani, Café Mantraa, Levis, Adidas, Nike, Croma, and Tommy Hilfiger among others. Some of the highlights of Mukta A2 Cinemas are a 4-screen Cineplex consisting of 315 seats, with a first-of-its kind 3D Digital Cinema experience for Barodians! The Cineplex also hosts an Exclusive Velvet Lounge consisting of reclining seats and personal service. An exclusive Café Park that serves a variety of F&B items at affordable pricing is open to non-cinema patrons as well! Online, telephone, and mobile bookings are available. The sole purpose is to treat audiences to more frequent, inexpensive, high-quality movie-going experience, week after week!

Aimed at Tier II cities, Mukta Arts has also commenced taking over ailing single screen theatres pan India, and converting them to cineplexes/multiplexes with the latest, high-quality digital projection, sound system, and comfortable seating. Mukta Arts has currently acquired 15 screens in Bhopal, Vadodara, Ahmedabad, and Vizag. The cineplexes in Ahmedabad and Vizag would be launched shortly this year. The target is to acquire 100 screens by 2012.

Subhash Ghai (Founder Chairman and Managing Director, Mukta Arts Ltd.) says, "Apart from being a filmmaker, I always wanted to connect with our audience in the theatres where they get the right impact of sound and screen and enjoy films at an affordable cost. The consumer should pay for watching the film in theatre quality, not for the luxuries at any extra cost. And that is the USP of Mukta A2 Cinemas – a cost effective multiplex-movie-watching experience with competitive ticket pricing!"

The maker of world class movies now brings to you a world-class cinema chain! Come and experience the difference at Mukta A2 Cinemas!